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Charleston local SEO services for small business

Local SEO is important for businesses in Charleston and surrounding areas that want to rank in Google Maps, which is why it’s important to work with a good local SEO company, like Brand U Media. 

Are you a Charleston business owner needing help with local search engine optimization?

Local SEO is an important part of any Charleston online marketing strategy. In fact over 46% of all searches have a local intent.


If you’re a local business, or if you want to build your local brand, then you need to be doing everything in your power to make sure that local consumers are finding you when they search for your products and services.

The best way to get people to your website is through search engines. If you’re just starting out in your business, or if you’re struggling to get the kind of results you want from your marketing, it could be worth hiring a Charleston local SEO consultant. A local SEO consultant can take a look at your website and make some recommendations about how to improve your rankings.


Brand U Media is a digital marketing agency specializing in helping small businesses in the Charleston, SC area to get found online. We work with a range of clients from all different industries, from plumbers and HVAC contractors to financial planning firms and industrial companies.

With Brand U Media, you’ll get a creative partner who will work with you to develop your local content and execute your local SEO strategy.

Want to Learn More?


What is local SEO and why do I need it for my Charleston small business?

You’ve got to be local and you’ve got to be on Google.

Looking to be more visible in local search results? Local SEO is the way to go. Any business in the Charleston area that has a physical location or that serves or services a geographic area of the Lowcountry can use this strategy to be more visible on Google.


For example, someone looking to buy flowers in Charleston might type the phrase "buy fresh flowers in charleston" into Google and if your flower shop isn't appearing high up on that search results list, then you're likely not getting as many customers as you could be.

There needs to be a strategy and tactics in place on your small business website as well as off the site with things such as:

  • An optimized sitemap


  • Effective contact information on each page including phone number and address which show up at the top of searches

  • Targeting an audience with content valuable for them


A local business directory like Google Business Profile (formerly Google My Business) is an important tool for any business that’s looking to be more visible in local search results. If you haven’t already, you should claim your business on Google and add as much information as possible to your profile including a detailed address, phone number and hours of operation.

By doing local SEO well, you’re increasing your visibility in Google Maps and on Google search results when someone is looking for your type of business.

A recent survey showed that a measly 0.78% of Google searchers click on results from the 2nd page. 

If you’re a business owner in Charleston, it’s important to invest in local SEO because it has many benefits. If you hire a local SEO consultant, they’ll be able to rank your website on the first page and potentially in the top three positions of search engines like Google, which can help you gain new customers.

Looking for a local seo company near me?

​If you’re looking for a local SEO company near you, it’s important to remember that local SEO is more important than ever because Google is always updating its search algorithm and using location as one of the main signals when it comes to ranking local businesses.


A local SEO company in Charleston will know exactly what kind of keywords work best for your business whether you are located in Mount Pleasant, Summerville, Goose Creek, Johns Island, or other Lowcountry areas. They’ll also know exactly how to target your competitors and how to get your site on the first page of Google.

​If you want to make sure your business is being seen by customers in your area, it’s important to invest in local SEO. Luckily, we’re here to help! We’re experts when it comes to helping businesses rank higher in Google search results, so you can focus on what you do best – running your business!


If you’re in the Charleston area, Brand U Media can help. We’re a local SEO company serving the entire Charleston Lowcountry.


The importance of keywords in local seo

Keywords are a huge part of local SEO, and it’s important to make sure you’re including them in your content. Both Google and Bing use keyword research tools to figure out what people are searching for when they’re looking for businesses like yours, and they will rank you accordingly if you have quality, relevant content.


The primary thing to consider when choosing what keywords to rank for is how much traffic each keyword is likely to generate. If a keyword gets a lot of searches, then it’s a good keyword to aim for. The next thing to look at is how competitive this keyword is.

What are long tail keywords and how can they help my local SEO?

According to recent data from ahrefs, 69.7% of search queries contain four words or more - and local searches are no exception.

Long-tail keywords are important because they’re more specific and can be used to target people with a more specific problem or need. Longer search queries are better. It’s better to have a longer search query that’s targeted to your business than it is to have a shorter search query that’s not as targeted.

When people are searching for something online, they tend to be more specific about what they’re looking for. They’re not just looking for a keyword; they’re looking for an answer.

Instead of targeting "weight loss" and trying to compete with the big brands in your industry, you can target long-tail keywords like 'how to lose weight without exercise' or 'how to lose weight with green tea'.

When writing content for local SEO, remember that most search queries are longer than one or two words. So if you’re trying to target a keyword, make sure it’s part of the larger sentence or phrase. Take advantage of using long-tail keywords

Why should I hire someone to develop my local SEO when I can do it myself?

There are several reasons why you might want to hire someone to develop your Charleston local SEO.  Here are just a few:

  • You don't have the time or resources to do it yourself.

  • You're not familiar with the latest best practices and how to optimize your website for local search.

  • You don't know how to track and measure your results.

  • You want an expert's opinion on what tactics will work best for your business and who can help you execute them successfully.


Brand U Media is a local SEO consultant in Charleston, SC that can help your business get seen by more people online and increase your leads and sales. Contact us today to learn more!