Small companies should have a website, according to one of the most consistent pieces of online marketing "advice." I wouldn't go so far as to say it's the only thing small businesses need, but their websites are an essential component of their marketing plan. In fact, Dennis Consorte, a small business expert at Digital.com, commented on how, despite the excuses many small company owners offer for not having a website, creating a long-term brand without one in the 21st centur

If you're not in the Google local 3 pack, there's a good chance that you're not going to be found by potential customers.